Mekanik BV
Founded in 1983, Mekanik Strip began as a small specialty shop dedicated to comics and mechanical toys - the origin of its name. Over four decades later, it has grown into one of the largest and most influential comic and pop-culture retailers in Europe. Based in Belgium, the store offers an unparalleled assortment of European comics, US comics, manga, graphic novels, toys, collectibles, and related merchandise, making it a landmark destination for enthusiasts and collectors across the continent.
The Challenge
As Mekanik Strip expanded its catalog to tens of thousands of SKUs across comics, manga, merchandise, and collectibles, the company faced increasing complexity in managing its inventory and sales workflows. Ensuring accurate stock levels for fast-moving and constantly changing products (including pre-orders, limited editions, and imports) required a system far more robust than their existing tools. They needed centralized product management, streamlined point-of-sale and online ordering processes, and reliable traceability across physical and digital sales channels. Maintaining operational efficiency while preserving their vast offering became a central challenge.
dear digital’s Solutions
dear digital implemented Odoo as Mekanik Strip’s new unified operational backbone, providing an integrated platform for inventory management, sales, and product catalog administration. Odoo’s centralized database allowed Mekanik Strip to manage its extensive assortment more efficiently, maintaining accurate stock levels and streamlining replenishment. The platform enabled smoother sales operations by integrating in-store and online channels, ensuring consistent product data and real-time availability. Additionally, tailored configurations were introduced to support the unique demands of the comic retail industry, such as handling variant editions, recurring series, and high-turnover items.
The Results
With Odoo in place, Mekanik Strip now benefits from significantly improved operational control and inventory accuracy across its vast and diverse product range. Real-time stock visibility supports faster decision-making and reduces the risk of stockouts or overselling, especially for high-demand items and collectibles. Streamlined sales workflows provide a smoother experience both in-store and online, while centralized product management simplifies the handling of new arrivals, series continuations, and special editions. Overall, dear digital’s implementation has strengthened Mekanik Strip’s ability to scale, maintain efficiency, and continue offering one of Europe’s most extensive and respected comic assortments.
