Company Name: Livres
Location/Region: São Paulo, Brasil
Industry: Non-profit association
Implemented Applications: CRM, Subscriptions, Inventory, Accounting, Projects
Number of Users: 1
Hosting Type: Odoo Saas
Livres, a non-profit association based in São Paulo (SP), is redefining its internal management and expanding its social impact in Brazil and abroad, thanks to the implementation of an integrated management system. The organization, which works in public policy curation, participation in public debate, and leadership certification, embraced Odoo to replace a collection of isolated softwares, resulting in significant productivity gains and cost savings.
Overcoming the Software "Frankenstein"
Before Odoo, Livres faced a challenge common to many organizations: system fragmentation. As Sarah Melo, Communications and Experience Coordinator at Livres, explained, each area of the association operated in its "own software world," creating a "Frankenstein" of platforms.
"Before Odoo, It was as if each area had its own software world. Beyond the cost-cutting aspect, Odoo offers excellent data integration across different areas."
The main driver for the migration was Odoo's ability to integrate multiple functions into a single platform, eliminating the need for various subscriptions and the complex translation of data between systems.
Expanding Reach and Social Impact
The adoption of Odoo was a strategic move that directly impacted how Livres interacts with its members and the public. The team successfully integrated the development of their website, blog, and e-learning platform, which houses a vast library of technical content and publications.
The migration allowed Livres to discontinue external systems and incorporate critical features, such as:
Integrated Website: The Livres website, previously a patchwork of platforms, was rebuilt within Odoo, allowing for a professional design and the inclusion of a blog for documentation.
Member Social Network: The internal social network, which previously functioned on a separate system, was moved inside the website itself, accessible via login.
Excellence in E-Learning: The e-learning platform—essential for disseminating technical publications and engaging donors—was rated as the best ever used by the organization. Easy access to content resulted in an impressive surge in views, jumping from 2,000 to 72,000 for best-practice materials in a short period.
Where Technology Meets Social Transformation
The work of Livres is sustained by donations, making ease of access crucial. One of the association's highlights, for example, is a social project that offers free legal counsel to young Brazilians.
" In the end, it’s not just a matter of efficiency for the team; it’s about believing in what we are doing. If we don’t promote this project on the website, young people can't access it, and neither can the donors. "
The visibility and website management provided by Odoo are vital for ensuring these projects reach those in need—especially youth in rural Brazil—and for helping donors understand the impact of their contributions.
The Future of Management with Practicality
Livres operates throughout Brazil and maintains partnerships in nine countries across two continents (including the United States, Argentina, Chile, Mexico, Germany, and Belgium). To manage this complex operation, the association utilizes a robust suite of Odoo apps, including: CRM, Website, E-Learning, Blog, Sign, Inventory, Accounting, Project, Marketing, and more.
The next goal for Livres within Odoo is the implementation of an e-commerce store, something the organization has long desired but which only became viable with an integrated platform for selling merchandise like t-shirts and caps. Centralizing tasks, projects, and the ability to measure the impact of actions (through time-tracking on each project) are seen as strategic advantages that will guarantee the continued efficiency and growth of Livres.
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