BRC Global Rolls Pte. Ltd.

BRC, with a global presence across 60 nations from Singapore, was renowned for its top-notch quality, technical expertise, and tailored solutions. Specializing in high-caliber products for diverse applications, they committed to providing bespoke technical and commercial solutions.

BRC, renowned for its global presence and exceptional engineering solutions, faced the challenge of streamlining sales operations for a steel manufacturer. This manufacturer, a key player in the steel mill rolls industry since 1989, aimed to improve efficiency and reduce costs while maintaining high-quality standards. Headquartered in Singapore, the manufacturer collaborated with partners in China and Europe to leverage cutting-edge technology in production. The brand intervened with Odoo ERP to automate the sales process. The immediate goal was to optimize sales by automating the complex pricing matrix and empowering the sales team with real-time reporting. The strategy involved deploying Odoo workflows to streamline the inquiry-to-quotation process. They implemented a price simulation tool to generate pre-approved quotation options tailored to various quantity and discount combinations, aiding negotiations. The integration of Odoo with existing systems reduced manual efforts and improved operational efficiency. The solution enhanced sales operations and provided the manufacturer with a comprehensive overview of sales and delivery processes. By seamlessly integrating Odoo, experts enabled the manufacturer to achieve significant cost savings and production increases, solidifying its position as a global leader in the steel industry.