PREMIUM GIFTS & ADVERTISING SUPPLIES L.L.C

Industry: Creative Agencies

Sector: Branded Merchandise, POS Materials, and Promotional Campaigns

Premium Partners Group is a global provider of tailor-made promotional and branding solutions, delivering creative merchandise, retail activations, and marketing materials for leading international brands such as Nestlé, PepsiCo, Starbucks, Del Monte, Bridgestone, Abbott, and Lotus. Operating across Lebanon, UAE, and Saudi Arabia, the company manages complex workflows involving custom product sourcing, supplier coordination in China, and global deliveries to clients. As operations expanded across multiple entities, Premium Partners relied heavily on Excel and separate accounting systems, making it difficult to consolidate financial data, track project profitability, and manage international procurement and sales processes efficiently. To address these challenges, Azkatech implemented an Odoo ERP solution integrating accounting, CRM, sales, purchasing, and project tracking, while enabling multi-company consolidation, multi-currency operations, and landed cost management. This unified platform allows Premium Partners to streamline operations, improve financial visibility, and manage global promotional campaigns more efficiently.